TA Profile and research

Our audience is:

1. Gender: males and females
2. Age: 16 - 24
3. Sexuality: hetrosexual
4. Regionality: Rural - there is a sense of nature and most shots are to be outside. 
5. Lifestyle: relationships, college, friends, socialising
6. Religion & Ethnicity: any however the MV will largely appeal to only those in the Western culture
7. Digital audience with apps, mobile devices